Global Telco B2B Customer Loyalty Programs Playbook 2026

Description

As the telecom industry transforms under the pressures of digitalization and elevated enterprise customer expectations, loyalty programs have emerged as critical differentiators for B2B growth, retention, and innovation.

I am excited to introduce our newest intelligence report, Global Telcos B2B Loyalty Programs 2025 – Enterprise Engagement Playbook, crafted especially for decision-makers steering the next wave of telco enterprise strategies.

Key Highlights for Leadership Focus

Comprehensive Global Review: In-depth profiles of 40+ B2B loyalty programs from leading operators including STC, Ooredoo, Zain, Swisscom, Singtel, Vodafone, Telefónica, Verizon, BT, and more.
Industry Metrics & Trends: Uncover actionable market benchmarks, current adoption rates, and the most effective program designs.
Benefits & Impact Analysis: Evidence-based assessment of how loyalty programs drive measurable business outcomes for telcos and their enterprise clients.
What You’ll Discover

Key takeaways on industry-wide evolution and competitive positioning
Real-world challenges and solutions in loyalty program deployment
Enterprise survey findings: what matters most to business clients and SMEs
Strategic recommendations for designing, operating, and scaling high-impact loyalty programs
Regional and global trends – from digital rewards to cross-border alliances and fintech integration
Comparative analysis spotlighting differentiators and success factors across global markets
Whether you lead digital transformation, customer engagement, marketing, or enterprise solutions, this report delivers actionable insights that can drive your team’s next big leap.

If loyalty is on your 2026 agenda, this report is your competitive edge.